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May 6, 2020

The Skechers GO GOLF footwear collection for 2020 combines award-winning Skechers Performance technologies and exciting new designs to help golfers play and look their best whenever they step onto the golf course.


The Skechers GO GOLF collection boasts innovative designs for men and women influenced by the players who wear them. As with past launches, the 2020 Collection was developed with the benefit of valuable insight and feedback from a wide range of elite tour players and this is amply demo...

May 6, 2020

Major winners & leading Tour players video arrival of latest classic bag

Wilson Tour stars around the world, including Major winners Padraig Harrington and Paul Lawrie, joined together over the weekend to post videos on social media platforms marking the arrival of their brand new Wilson Staff Tour Bag.

Designed to give the players a standout look at the restart of this year’s Tour season, the new bag features the classic Red & White Wilson branding, matched with prominent black lettering on the s...

May 6, 2020

More sustainable, comfortable & stylish garments introduced

Leading golf apparel brand Galvin Green has intensified its drive to supply the most sustainable products in the sector with the introduction of a new line of long-lasting INSULA™ warm layer garments made entirely from recycled plastic bottles.

The latest version of the stylish and comfortable DWIGHT sweater is made 100% from Recycled Polyester derived from as many as 17 litre-sized plastic bottles. The durable, stretchy half-zip garment...

May 6, 2020

Who wouldn’t want to have a TV-style dream golf simulator setup, just like the Tour pros use, in their own home?

And what about a golf studio which you can also use as a home cinema or VR video games setup?

A new service is promising exactly that – with the British-designed Zen Green Stage at its heart.

Since 2017 the adjustable Zen Green Stage has been at the heart of Sky Sports Golf TV broadcasts in the studio at The Masters and other major Tour events, where pundits use it to demonstrate how to...

May 6, 2020

OCEAN TEE is extending its product range to include clothing.  The first product in the line, which is available to purchase from May 1st, is the Mako polo shirt; named after the endangered Mako shark, the fastest shark in the ocean. Remaining true to OCEAN TEE’s founding principles, the brand’s entry into the golf clothing market combines stylish design and athletic fit with material, performance and processes that conform to the very highest environmental and ethical standards. This makes the...

May 6, 2020

From Niall Horan to Dan Walker, A.P. McCoy to Jamie Carragher, celebrities and sports stars across the U.K. have battled for top spot on the American Golf Pressure Putt Challenge leaderboard. Starting this week, and running through May, American Golf is giving the U.K’s golfers the chance to top their very own leaderboard and win some great prizes in the Home in One – Pressure Putt Challenge.

The Home in One Challenge can be played with the most basic of kit. Simply mark out ten, 1 ft intervals,...

May 6, 2020

British golf manufacturer Benross has designed a unique golf bag in support of the keyworkers who are keeping the nation running through the Covid-19 crisis. Featuring a message that reads ‘Frontline Workers – We Thank You’, alongside the now universal emblem of support - the rainbow, this limited edition bag is set to convey the thanks of a nation, while raising money for vital causes.

Available exclusively at American Golf, 20% of all sales of the limited edition PROLITE stand bag will go to NH...

May 6, 2020

Fully featured ECO-LITE bags offer serious golfers an eco-friendly carry & cart option

Sun Mountain, market leader in premium golf bags, has introduced another industry first with the new ECO-LITE stand and cart bag models made from 25-30 recycled plastic bottles.

The brand that first introduced waterproof golf bags, Sun Mountain has developed the water-resistant ECO-LITE bags in a bid to reduce harmful waste and offer golfers peace of mind, knowing that the fabric used in the design is made from...

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